Android to iPhone Switch Hits Record High: CIRP Report
Key Points: - 17% of iPhone buyers in Q2 2024 were former Android users. - This marks the highest percentage in five years for the second quarter. - In Q2 2023, only 10% of iPhone buyers switched from Android. The age-old debate between Android and iOS users seems endless, with both platforms having their devoted followers and detractors. However, a recent report from Consumer Intelligence Research Partners ( CIRP ) highlights a significant shift that suggests Apple may be gaining an edge, at least in terms of device shipments. Let's dive into the details. Apple Outpaces Google in the OS Battle CIRP's latest report reveals that a notable 17% of iPhone buyers in Q2 2024 were previously Android users. This figure is particularly striking because it represents the highest percentage of Android-to-iPhone switchers in the second quarter over the past five years. By comparison, only 10% of iPhone buyers in Q2 2023 were former Android users, which was one of the lowest percentages in ...